
Just today, Ola announced the news of integration of TaxiForSure cabs on Ola app. The cab-aggregators took onto twitter to declare the launch, to which Uber took as an opportunity for ambush marketing but Ola had the perfect response.
Here’s how, Ola and TaxiForSure announced the integration –
Hey @Olacabs, we give cabs at just Rs.49!
— TaxiForSure (@taxiforsure) June 25, 2015
@taxiforsure We have the biggest fleet, you have the most economical cabs – are you thinking what we are thinking? — Ola (@Olacabs) June 25, 2015
@taxiforsure We have the biggest fleet, you have the most economical cabs – are you thinking what we are thinking?
— Ola (@Olacabs) June 25, 2015
@taxiforsure Yes. Hop on-board. — Ola (@Olacabs) June 25, 2015
And that’s how their archenemy, Uber interfered –
While they do their thing, you can continue to enjoy uberGO rides at Rs. 7/KM https://t.co/etQVHRcrwJ
— Uber India (@Uber_India) June 25, 2015
To which, Ola had the most befitting response –
@Uber_India At 7X you mean?
— Ola (@Olacabs) June 25, 2015