Given that the e-commerce market in India has been getting a lot of attention from VCs, we wanted to see what the hype was all about. Here’s what we found. Enjoy!
[Editor’s Note: This is Part 2 of the article series. See the Part 1 by clicking here]
Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.
Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/featured.png)
Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/academy.png)
Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/reports.png)
Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/trackers.png){kind=tracking}
Join a community of 10,000+ leaders & operators – unlock unlimited access to Inc42 stories, videos, deals, member-only perks, and more.
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/readers-svg.svg)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/twitter5.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/twitter4.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/twitter3.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/twitter2.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/twitter1.png)
Join 1000's of entrepreneurs, business leaders & makers and stay ahead with our sharp, incisive & data-driven analysis on India’s tech and startup economy!
Join Inc42 Plus Now
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/perks5.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/perks6.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/perks4.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/perks3.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/perks2.png)
![Why has E-Commerce failed to take of in India? [Part 2]-Inc42 Media](https://asset.inc42.com/2023/09/perks1.png)
Ad-lite browsing experience